Facebook Posting & Activities Guide
Complete strategies for daily posting and direct engagement on Facebook
Quick Facebook Actions
Daily Posting Schedule
Monday - Motivation Monday
Post Type: Before/After Photos
Caption: "Starting the week with amazing transformations! šŖ See how we turned this cluttered office into a sparkling workspace. Ready to transform your space?"
Hashtags: #MondayMotivation #OfficeCleaningLondon #Transformation
Caption: "Starting the week with amazing transformations! šŖ See how we turned this cluttered office into a sparkling workspace. Ready to transform your space?"
Hashtags: #MondayMotivation #OfficeCleaningLondon #Transformation
Best Time: 8:00 AM
Engagement Goal: Before/after photos get 3x more engagement
Engagement Goal: Before/after photos get 3x more engagement
Tuesday - Tips Tuesday
Post Type: Cleaning Tips
Caption: "Tuesday Tip: Add white vinegar to your window cleaning solution for streak-free shine! āØ What's your favorite cleaning hack?"
Hashtags: #TipTuesday #CleaningHacks #EcoFriendly
Caption: "Tuesday Tip: Add white vinegar to your window cleaning solution for streak-free shine! āØ What's your favorite cleaning hack?"
Hashtags: #TipTuesday #CleaningHacks #EcoFriendly
Best Time: 2:00 PM
Engagement Goal: Ask questions to boost comments
Engagement Goal: Ask questions to boost comments
Wednesday - Team Wednesday
Post Type: Team Spotlight
Caption: "Meet Sarah, our lead residential cleaner! š With 5 years of experience, she knows how to make every home sparkle. Our team makes the difference!"
Hashtags: #TeamSpotlight #ProfessionalCleaners #WecareHCTeam
Caption: "Meet Sarah, our lead residential cleaner! š With 5 years of experience, she knows how to make every home sparkle. Our team makes the difference!"
Hashtags: #TeamSpotlight #ProfessionalCleaners #WecareHCTeam
Best Time: 12:00 PM
Engagement Goal: Humanize your brand
Engagement Goal: Humanize your brand
Thursday - Testimonial Thursday
Post Type: Customer Review
Caption: "āāāāā 'WecareHC transformed our office space completely! Professional, reliable, and eco-friendly.' - Happy Client in Central London"
Hashtags: #TestimonialThursday #5StarService #HappyCustomers
Caption: "āāāāā 'WecareHC transformed our office space completely! Professional, reliable, and eco-friendly.' - Happy Client in Central London"
Hashtags: #TestimonialThursday #5StarService #HappyCustomers
Best Time: 3:00 PM
Engagement Goal: Build trust and credibility
Engagement Goal: Build trust and credibility
Friday - Feature Friday
Post Type: Service Highlight
Caption: "Feature Friday: Deep Carpet Cleaning! š Using advanced eco-friendly equipment, we remove deep stains and allergens. Book your carpet refresh today!"
Hashtags: #FeatureFriday #CarpetCleaning #DeepClean
Caption: "Feature Friday: Deep Carpet Cleaning! š Using advanced eco-friendly equipment, we remove deep stains and allergens. Book your carpet refresh today!"
Hashtags: #FeatureFriday #CarpetCleaning #DeepClean
Best Time: 11:00 AM
Engagement Goal: Promote specific services
Engagement Goal: Promote specific services
Weekend - Lifestyle Content
Post Type: Lifestyle/Relaxation
Caption: "Weekend vibes: Clean home, clear mind! š§āāļø Let us handle the cleaning so you can enjoy your weekend. What's your favorite way to relax?"
Hashtags: #WeekendVibes #CleanHome #RelaxationTime
Caption: "Weekend vibes: Clean home, clear mind! š§āāļø Let us handle the cleaning so you can enjoy your weekend. What's your favorite way to relax?"
Hashtags: #WeekendVibes #CleanHome #RelaxationTime
Best Time: Saturday 10:00 AM
Engagement Goal: Connect with lifestyle aspirations
Engagement Goal: Connect with lifestyle aspirations
Daily Engagement Activities
Content Promotion Strategy
1. Boost High-Performing Posts
If a post gets 20+ engagements in first 2 hours, consider boosting with Ā£5-10 daily budget
2. Target Local Audiences
Focus on 5-mile radius around Central London, ages 25-55, interests: home improvement, cleaning
3. Use Facebook Stories
Daily behind-the-scenes content, cleaning processes, team at work
4. Live Video Sessions
Weekly live Q&A about cleaning, demonstrate techniques, show before/after
5. Event Promotion
Create events for special offers, seasonal cleaning drives, community involvement
6. Cross-Platform Sharing
Share Facebook posts to Instagram, LinkedIn, and Twitter for maximum reach
Facebook Groups Engagement Strategy
Target Groups to Join
London Local Business Network
Connect with other business owners, share expertise
Connect with other business owners, share expertise
Central London Residents
Offer cleaning tips, respond to service requests
Offer cleaning tips, respond to service requests
London Property Managers
Target commercial and rental property cleaning
Target commercial and rental property cleaning
Eco-Friendly London
Promote eco-friendly cleaning services
Promote eco-friendly cleaning services
London Mums/Parents Groups
Family-safe cleaning solutions
Family-safe cleaning solutions
Group Engagement Rules
ā DON'T Do
- Post direct sales messages
- Spam multiple groups at once
- Ignore group rules
- Self-promote without providing value
ā DO This
- Provide helpful cleaning tips
- Answer questions genuinely
- Share valuable content
- Build relationships first
- Follow the 80/20 rule (80% value, 20% promotion)
Ready-to-Post Content Templates
Before/After Post
"š TRANSFORMATION ALERT! š
Look at this incredible before and after from our [SERVICE TYPE] service in [AREA]!
āØ What we did:
ā¢ [Service detail 1]
ā¢ [Service detail 2]
ā¢ [Service detail 3]
Ready to transform your space? Contact us for a FREE quote! š +447448188324
#WecareHC #CleaningServicesLondon #Transformation #ProfessionalCleaning"
Look at this incredible before and after from our [SERVICE TYPE] service in [AREA]!
āØ What we did:
ā¢ [Service detail 1]
ā¢ [Service detail 2]
ā¢ [Service detail 3]
Ready to transform your space? Contact us for a FREE quote! š +447448188324
#WecareHC #CleaningServicesLondon #Transformation #ProfessionalCleaning"
Cleaning Tip Post
"š” CLEANING TIP OF THE DAY š”
[Cleaning tip description]
š¹ Why it works: [Explanation]
š¹ What you need: [Materials]
š¹ How to do it: [Steps]
Try this at home and let us know how it works! Or better yet, let our professionals handle it for you! š
What's your favorite cleaning hack? Share below! š
#CleaningTips #EcoFriendly #WecareHC #LondonCleaners"
[Cleaning tip description]
š¹ Why it works: [Explanation]
š¹ What you need: [Materials]
š¹ How to do it: [Steps]
Try this at home and let us know how it works! Or better yet, let our professionals handle it for you! š
What's your favorite cleaning hack? Share below! š
#CleaningTips #EcoFriendly #WecareHC #LondonCleaners"
Service Promotion Post
"š [SERVICE NAME] SPECIAL OFFER š
This [TIME PERIOD], get [DISCOUNT/OFFER] on our professional [SERVICE TYPE] service!
ā What's included:
ā¢ [Service feature 1]
ā¢ [Service feature 2]
ā¢ [Service feature 3]
š Available until [DATE]
š Book now: +447448188324
š» Online booking: [website link]
#SpecialOffer #WecareHC #CleaningServicesLondon #LimitedTime"
This [TIME PERIOD], get [DISCOUNT/OFFER] on our professional [SERVICE TYPE] service!
ā What's included:
ā¢ [Service feature 1]
ā¢ [Service feature 2]
ā¢ [Service feature 3]
š Available until [DATE]
š Book now: +447448188324
š» Online booking: [website link]
#SpecialOffer #WecareHC #CleaningServicesLondon #LimitedTime"
Track Your Performance
Daily Goals:
- 1-2 quality posts per day
- Respond to all comments within 2 hours
- Engage with 10-15 local business posts
- Share valuable content in 2-3 groups
Weekly Targets:
- 100+ total engagements (likes, comments, shares)
- 5+ new page followers
- 3+ direct inquiries from Facebook
- 1 live video or story session
